Ways to Support Small Businesses

Ways to Support Small Businesses

For business owners, it can be easy to think of the government as a giant hassle. There’s all that red tape you have to fight for necessary permits, then, of course, there’s paying taxes, certifying employees, complying with all local, state, and federal laws, and the list goes on.

There are surprisingly simple ways to help and support small businesses. Better yet, most absolutely can be done from home. From ordering takeout or delivery to making small donations to benefit workers, here’s how:

1. Shop locally and online.

 Watch for shops that remain open, but don’t forget online operations too. Even with stay-at-home orders in place, many of your favorite local spots have an online presence. Those sales will be crucial to help them stay afloat.

2. Commit to doing one small thing for a favored small business each week.

Whether it’s a purchase or a shout-out. Supporting small businesses each week will not only give you peace of mind but will be helping the owners and the economy.

3. Buy gift cards.

 You may not use the gift cards right away, but the revenue from these sales is a huge help to the small business at this critical time.  And, it’s a promise that you’ll continue to be a customer later. 

4. Retirement options:

While many small businesses don’t have the same retirement benefits and opportunities as large corporations, Congress must implement creative retirement options for small businesses so that all Americans can retire with dignity regardless of job, status or employment structure.

5. Payroll Protection Program (PPP):

Congress should continue to utilize the PPP to support small businesses for the foreseeable future. Providing small loans to support businesses as the vaccine is deployed in the months ahead is critical.

6. PPP loan forgiveness:

We applaud Congress for passing legislation allowing the SBA to forgive loans of $150,000 or less. Congress should assess if that dollar threshold should be increased to account for second PPP draws. Further, Congress should ensure any loan forgiveness process is streamlined and simple.

7. Engage on Social Media and Review Sites

It’s possible that right now, you don’t have the same kind of disposable income that you once did, and supporting the small businesses you love isn’t financially feasible right now. There are other ways you can do your part, and most of them involve online engagement. 

8. Shop local — online or in-person

Many of your favorite local small businesses now offer online shopping! Consider getting a headstart on any upcoming birthdays, holidays, or “just because” purchases. Think of it this way — you’ll be able to cross that task off your to-do list while also helping a small business get through a tough time. It’s a win-win! 

We have always emphasized the importance of having a good website for your company because it can act as your best tool for marketing and sales. A poorly designed website can repulse people from your business and can cause you to lose customers before you even have them. Get in touch with HyperEffects to work on creating, enhancing, and making the website of your company more user-friendly.