Business Technology

Customer Experience Strategy for B2B

CUSTOMER EXPERIENCE STRATEGY FOR B2B

Let us shift our discussion to B2B (business-to-business) companies. How can B2B companies demonstrate their promise? By introducing potential customers ...
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Deliver a Delightful Customer Experience

DELIVER A DELIGHTFUL CUSTOMER EXPERIENCE

Nothing ever becomes real till it is experienced. —John Keats There can be several strategies to win a customer's heart, ...
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HOW CAN TECHNOLOGY COMPANIES DELIVER CUSTOMER EXPERIENCE?

HOW CAN TECHNOLOGY COMPANIES DELIVER CUSTOMER EXPERIENCE?

The strategy of engaging the five senses in unison to deliver an enjoyable experience is suitable for businesses where customers ...
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Different methods for recording assets

DIFFERENT METHODS FOR RECORDING ASSETS

While cost at the date of purchase is the norm for accounting for assets in conventional enterprises, there are certain ...
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MONOPOLY: MEANING AND CHARACTERISTICS

MONOPOLY: MEANING AND CHARACTERISTICS

What does a company with large cash flow far into the future look like? Every monopoly is unique, but they ...
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MOST CONTENTIOUS question in business is whether success comes from luck or skill.

What do successful people say? Malcolm Gladwell, a successful author who writes about successful people, declares in Outliers that success ...
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THE RETURN OF DESIGN

THE RETURN OF DESIGN

What would it mean to prioritize design over chance? Today, "good design" is an aesthetic imperative, and everybody from slackers ...
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THE PROBLEM WITH A COMPETITIVE BUSINESS

THE PROBLEM WITH A COMPETITIVE BUSINESS

Imagine you're running one of those restaurants in Mountain View. You're not that different from dozens of your competitors, so ...
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IMPORTANT CONCEPTS FOR GREAT WEBSITE DESIGN BY WEBSITE DEVELOPMENT SILVERDALE

IMPORTANT CONCEPTS FOR GREAT WEBSITE DESIGN BY WEBSITE DEVELOPMENT SILVERDALE

Usability defines the success or failure of a website. Since the visitor of the page is the only character who ...
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LIES PEOPLE TELL

LIES PEOPLE TELL

How much of the world is monopolistic? How much is truly competitive? It's hard to say because our typical conversation ...
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